Pikimal Names Top Black Friday Products
The Decision Engine Aims to Keep Quality in Consumers' Minds During the Shopping Holiday

PITTSBURGH, PA, November 20, 2011 /24-7PressRelease/ -- Black Friday is fast approaching with many major retailers, such as Wal-Mart and Target, already leaking their deals. The popular shopping weekend following Thanksgiving attracts over 200 million shoppers every year. They line up early and stay late looking for incredible deals on electronics, clothes, toys, and everything in between. Many stores are pushing their opening times to midnight on Thanksgiving or earlier in order to "cash-in" as much as possible on the momentum. In 2010, the average shopper spent over $350.

Some consumers are deciding to stay home and shop online or wait until Cyber Monday, when many online retailers offer their lowest prices of the year. Whether headed into the crowds or the living room, the focus for most consumers is solely on price when considering these deals. Quality and other important features are forgotten in the rush. Nothing is worse than buyer's regret when the realization hits that the new flat screen was a bargain, but lacks the picture quality considered standard in most televisions. Pikimal aims to help consumers make smart decisions on Black Friday by compiling the best products from many of its popular categories, including electronics and housewares.

The best products on Pikimal are not ranked based on brand-name or popularity, but by combining millions of facts with user preferences in order to objectively recommend the best products available. Members of the Pikimal site specify what criteria and factors relating to each topic are most important to them, such as battery life and map updates for GPS devices. The rankings are then created using a special algorithm that compares the factual data against these user preferences. What is notable about Pikimal's approach is that it does not restrict the site to providing only one generalized top ten, but allows for the quick generation of "best lists" based on any number of features.

Looking for these items during the Black Friday craze will ensure that consumers get great deals, and just as importantly, great products.

The Black Friday Piki Picks are:

Top E-Readers

#1 WISEreader N518 (Hanvon)
#2 Amazon Kindle Fire
#3 301 Plus (Pocketbook)

Top Televisions

#1 Insignia Advanced 55" LCD TV
#2 LG 55" LED-LCD TV
#3 Mitsubishi Unisen Diamond Series 55" LED-LCD TV

Top DSLR Cameras

#1 Sony SLT-A65
#2 Sony SLT-A55
#3 Sony Alpha DSLR-A580

Top GPS Devices

#1 Garmin Nuvi 1490T
#2 RightWay - RW550 PND
#3 Garmin Nuvi 3790T

Top MP3 Players

#1 Philips GoGear Ariaz 16GB
#2 Philips GoGear Ariaz 8GB
#3 Cowon J3 32GB

Top Microwaves

#1 Danby Designer .7 Cu. Ft. Compact Microwave
#2 GE 1.1 Cu. Ft. Microwave Oven
#3 GE Spacemaker 1.7 Cu. Ft. Over-the-Range Microwave

Top Toasters

#1 Cuisinart 4 Slice Classic
#2 KitchenAid Auto-Lift 4 Slice
#3 KitchenAid Digital 4-Slice

Top Treadmills

#1 NordicTrack T7
#2 NordicTrack T5.5
#3 Sole F65


These are the top products right now, but as user-preferences evolve, so do the rankings.

Visit http://pikimal.com/blackfriday for more information.

Press Release Contact Information:

Brian Ewing
Pikimal
Marketing
700 River Ave.
Pittsburgh, PA
United States 15212
Voice: 707-968-7454
Website: Visit Our Website